Press
MediMedia Animal Health Acquires VetSuite®
For Immediate Release
Creative Vision House
760-325-8500
smay@creativevisionhouse.com
YARDLEY, PA - January 10, 2008 - MediMedia Animal Health announced today that it has acquired Vetsuite® from Novartis Animal Health US, Inc. Vetsuite® is a powerful collection of Internet-based tools and resources that enable veterinary practices to attract new business and improve services for current clients. Currently, over 1,900 veterinary hospitals utilize Vetsuite® as their website development and hosting platform.
"Novartis Animal Health's commitment to Vetsuite® has provided a valued tool within the veterinary community that allows veterinary hospitals to stay connected with their clients between office visits, improving compliance and pet health," said Robert Jones, president and CEO Novartis Animal Health. We are confident that MediMedia Animal Health's elite core competency in veterinary communication and commitment to client service will take the Vetsuite® concept to the next level."
Through its Veterinary Learning Systems business unit, MediMedia Animal Health has been a leader for 30 years in providing veterinary professionals with continuing education through its elite publications and custom communication offerings. "Today's competitive business environment requires hospital owners to have complimentary communications strategies both online and offline," said Derrick Kraemer, president of MediMedia Animal Health. "We believe that client communication occurs in and beyond a hospital's exam room. Providing hospitals with Vetsuite's® website development and hosting platform, which includes trusted searchable client education, will enable veterinarians to live up to their mission by allowing them to care for patients and communicate with clients every day - in the exam room or at home." Through its recent acquisition of VetInsite.com, and now Vetsuite®, MediMedia Animal Health now reaches nearly 3,000 hospitals with the tools necessary for a complete online communication strategy.
About MediMedia
Headquartered in Chatham, NJ, with over 1,600 employees in offices throughout the U.S., MediMedia's products and services include integrated and comprehensive health management programs, patient education content, and applications purchased by healthcare stakeholders: physicians, patients, employers, hospitals, health plans and pharmaceutical companies. MediMedia's animal health group provides solutions for pharmaceutical companies along their entire marketing continuum, targeting veterinary professionals and patients with superior content and applications. MediMedia's experience in delivering specialized information to targeted audiences has earned the company unparalleled trust and respect throughout the industry.
MediMedia is a Vestar Capital Partners portfolio company.